Message & Narrative Development
Identify what a non-specialist reader most needs to understand and organise the summary around that core message.
Translate complex academic, scientific or technical research into a concise plain-language summary that non-specialist readers can understand—without losing the meaning, evidence, context or limitations of the original work.
A structured workflow keeps the summary understandable while protecting the logic and meaning of the source research.
Confirm audience, purpose, format and constraints.
Identify the key question, methods, findings and limitations.
Choose the message hierarchy and level of explanation.
Draft in plain language with reader-friendly flow.
Check accuracy, terminology, readability and consistency.
Provide the final summary in the agreed format.
Identify what a non-specialist reader most needs to understand and organise the summary around that core message.
Replace unnecessary jargon, shorten complex sentences and explain essential specialist terms without flattening meaning.
Adjust emphasis, vocabulary and contextual explanation for public, patient, community, funder or stakeholder readers.
Cross-check the summary against the source so claims, numbers, uncertainty and limitations remain appropriately represented.
Typical source materials: manuscripts • research reports • theses • study summaries • grant material • approved research notes
The example below is illustrative and demonstrates the type of plain-language transformation used in a lay summary.
“The intervention was associated with a statistically significant reduction in the primary endpoint, although heterogeneity across subgroups limits generalisability.”
Issue: accurate but difficult for many non-specialist readers to interpret quickly.
“People who received the intervention had better results for the study’s main outcome. However, the effect was not the same in every group, so the findings may not apply equally to everyone.”
Approach: retain the finding and limitation while using more familiar wording.
Explain projects and findings to non-specialist readers.
Communicate study information clearly for public or patient audiences.
Translate evidence into understandable policy-facing communication.
Prepare accessible summaries where funder guidance requires them.
Help wider communities understand research and why it matters.
Support reports, project pages and stakeholder-facing research content.
Source meaning stays central.
Claims are checked against supplied material.
Complex concepts are made easier to follow.
Content is shaped for the intended reader.
Summary structure supports the communication goal.
Suitable for research teams working across regions.
No fixed price has been supplied for this service. A quotation can be prepared after reviewing the source length, complexity, required summary length, audience, format and requested deadline.
Request a Scoped Quote →No fixed turnaround has been supplied for this service. Share your deadline and source material so feasibility and a realistic delivery date can be confirmed before work begins.
Discuss Your DeadlineA research lay summary explains the purpose, approach, findings and significance of research in language that a non-specialist reader can understand, while keeping the meaning and evidence aligned with the source material.
Researchers, universities, research institutes, healthcare teams, charities, NGOs, funders and organisations that need to communicate research to public, patient, community, stakeholder or cross-disciplinary audiences can use this service.
The purpose is to clarify and translate the research for a non-specialist audience, not to change the underlying findings. Relevant limitations, qualifiers and uncertainty should remain represented.
Yes. A lay summary can be developed from the research materials you provide, such as a manuscript, research report, thesis section, study synopsis, grant material or approved source notes.
Yes. Audience, purpose, terminology level, tone and format can be adapted to the intended reader when you provide the relevant audience and communication requirements.
Technical terms are removed where possible, replaced with clear everyday wording, or briefly explained when they are necessary to preserve accuracy.
Important numerical findings can be retained and explained in reader-friendly language when they are needed to represent the research accurately.
Yes, when you provide the relevant instructions, word limit, headings or template. The final summary can be structured around those supplied requirements.
Provide the source research, intended audience, purpose, required word count or format, any mandatory headings or guidance, and your preferred deadline.
Pricing and turnaround depend on the length and complexity of the source material, the required lay-summary length, audience requirements, formatting instructions and requested deadline. Share your materials for a scoped quotation and delivery estimate.
Share the source material, intended readers and any required format so the scope, quotation and delivery timeline can be assessed.
Use the form below to share enough detail for an initial scope review.
Turn specialist research into clear communication for the people who need to understand it.